7 Top Tips To Get Great Referrals
Receiving referrals from customers and contacts is an essential aspect of growing your business. The power of word of mouth marketing is more crucial in the age of social networking and marketing via media. A referral from someone like a friend or client can help you get over gatekeepers and talk to the appropriate person. This will help you go halfway through your sales process in a matter of minutes and will increase the conversion rate.
I’ve compiled 7 top Tips to get the most out of referrals from customers:
1. Create a list with the best sources of information:
Make a list of the best 20 source of referrals from your clients and followers. Spend some time putting together a your list of who whom you could ask for recommendations. Be sure that they believe about your products or services. Do not be concerned if they might not offer an endorsement – they may surprise you, particularly in the event that they love the product or service you offer.
2. Ask for recommendations:
Contact everyone and request testimonials and referrals. Contact everyone on your list personally and request recommendations. It is best to find at least one person from each that you can reach directly. When you ask for a recommendation, make sure you request a testimonial and include it on your website as well as into your marketing materials.
3. Follow-up with your request:
Make sure to follow up and ensure that you’ve received referrals. In the event that your clients are working, ensure that you keep in touch. The majority of clients are happy to offer referrals, but sometimes they you need to remind them to follow up. Make sure to be friendly and gently push however, do push a small amount.
4. Contact the referrers:
Make the call as soon as you can. It is essential to contact them as quickly as you can, and begin building the new relationship. Be aware when you make your initial contact, you’re not trying sell, but rather to establish an opportunity to establish a new relationship. If you talk to the person you are referring to, be sure to provide them with your own testimonials, especially those you received directly from the individual who recommended them.
5. Establish connections:
Build a rapport and bring them on the sales ladder. Be sure to get in touch with all the people on your list , and begin to establish a connection with them, both offline and online. Concentrate on building a relationship and adding value to the person and getting them integrated into your processes and onto your ramp. This is the time when your Sales Process as well as Sales Ramp play a crucial role.
6. Have a Sales Process:
Develop a clear Sales Process to guide your new customers through. A successful business is dependent on a strong Sales Process. Be specific on how you’ll take your new client from the first contact to the initial purchase and beyond.
7. Have Sales Ramp:
A Sales Process requires ramps for sales. A ramp is needed to move your new customer to the next level – from first contact, to intermediate product, to a premium product. If you don’t have a sales ramp,, you might have a very high rate of dropout, so make sure you have multiple pricing points for your new contacts to ensure they can become customers.
Referrals are the most effective method to meet new people and attract new clients. A personal recommendation from a fan or a customer could be the thing that can make the difference. Make sure you get referrals to help you transform the new contacts into new customers and fans. It’s a long process, so start now and build those connections.
My name is Angus MacLennan and I am a Personal and Business Coach who specializes in working with entrepreneurs and small business Owners.
My goal and my passion is to provide amazing value to my customers and assist them in the development of their businesses, allowing them to enjoy the life balance that they truly desire.